Technology within the city is often about making urban life more efficient. 'Urban Identity' is about engaging citizens with urban life by allowing them to control and connect with the sound, noise and languages of the city.
This scenario allows the user to explore two meaningful locations of the city. One is the quayside – the exploration of the area around the river is meaningful because it reconnects the user with social history. The river, like transport links and pervasive technology, has historically been the hub of the city and allows wider, transnational connection. The other is the football ground, St. James' Park. This is meaningful because sport allows citizens to follow something that gives them a sense of identity and community. The user can play with the musicality of chants and cheers.
The tangible, sensitive interface allows tactile contact. It invites users to interact by appealing to their sense of touch, providing sensory pleasure and playfulness.